ABOUT GOLDENROD
Made for filmmakers, by filmmakers.
We came up in independent film. We know what it costs — in money, in hours, in sleep — to get a movie financed and delivered. goldenrod is the tool we wanted and never had.
THE NAME
Why goldenrod?
On set, you'll often hear: "We're on goldenrod." It's the color of a late-stage script revision — the pages that mean the story has found its shape. Blue, pink, yellow, green, then goldenrod. For the cast and crew, it's shorthand for clear direction and real progress.
That's the job we set out to do for a film's finances. Take a process that's fragmented, opaque, and slow, and get it to its final form — where everyone can see the same picture and move.
- White
- Blue
- Pink
- Yellow
- Green
- goldenrod
MISSION
Full-picture financial clarity.
Projects runs on money that is hard to raise and easy to lose track of. Tax incentives can be the difference between a movie getting made and a movie getting shelved — but only if you know which ones you qualify for, and only if you stay compliant long enough to collect.
We exist to put that money, and the time spent chasing it, back where it belongs: on the screen.
We came up on sets like this one.
WHAT WE VALUE
Clarity, ease, community.
Clarity
No jargon, no black boxes. If you can't see where a dollar went, we haven't done our job. Every number on the platform traces back to a document you can hand to a film commission.
Ease
Filmmaking is hard enough. We take the parts that make it harder — spreadsheets, deadlines, audit prep — and make them quiet. You should be thinking about the movie.
Community
We're from the independent film community and we answer the phone like it. Ask us the question you think is too basic. No jargon, no judgment—just answers.
THE TEAM
Who we are.
Built by film industry veterans, goldenrod brings together decades of experience in production, post, and distribution across commercial and long-form content — alongside deep expertise in technology infrastructure, tax strategy, incentives consulting, and public and private funding structures for film and television.
- BT
Brandon Thomas
Founder
20+ years of post-production expertise. A systems thinker passionate about technology, infrastructure, and building high-performing teams.
- RW
Russell Wayne Groves
Founder
Veteran producer with films sold to major distributors after premiering at Sundance, SXSW and beyond. Member of Producers United, a collective of ~300 career producers.
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Ted Griffis
Founder
Expert in managing full-scope post pipelines, from set through final delivery. Brings technical fluency and hands-on leadership across all forms of content.
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Canaan Davis
CTO
Deep expertise in scaling early-stage technology teams and infrastructure. 10+ years building high-performing technical teams and modernizing systems for startups navigating rapid growth.
- TK
Tara Khanna
Incentives Lead
Former Texas Film Commission incentives lead, bringing a rare combination of CPA credentials, tax strategy expertise, and deep knowledge of public funding structures for film and TV.
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Shelby Barnes
Client Success & Operations
Client services and project management leader with 15+ years of experience across advertising, hospitality, e-commerce, and digital. Brings a unique ability to build thoughtful operations, streamline complex workflows, and keep teams and projects moving forward.
Start your film journey on goldenrod.
Tell us about the project. We'll tell you what's on the table.
TALK TO THE TEAM